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Key Indicators (KPIs)
Is a higher average check enough to guarantee higher restaurant revenue?
Restaurant revenue cannot be planned from average check alone. A reliable forecast connects guest traffic, order volume, average spend, table turnover, trading hours, capacity and sales channels. This article shows how restaurant managers can build a driver-based sales plan and link revenue assumptions to labour, food cost and cash flow.
Sales management in restaurant
Restaurant Discounts and Promotions: How to Measure Their Real Economic Impact
Restaurant discounts should be measured by economic impact, not sales growth alone. This article explains how to evaluate promotions using baseline demand, uplift, cannibalisation, sales mix, discount depth, variable costs and contribution margin. It shows how restaurant managers can identify real incremental value and turn promotional analysis into better decisions.
Basics of management accounting
Как наладить эффективную систему управления запасами в ресторане?
Эффективное управление запасами в ресторане для обеспечения бесперебойной работы, минимизации отходов и максимизации прибыльности также важно как наличие вкусной еды и отличного обслуживания клиентов. И для этого в игру вступает управление запасами ресторана.
Business planning
Restaurant Competitive Analysis: From Market Comparison to Revenue Decisions
Restaurant competitive analysis refers to the systematic evaluation of direct and indirect competitors in the food service sector.
Basics of management accounting
Restaurant CAPEX: Investment in Equipment, Capacity and Growth
Restaurant CAPEX should be evaluated as an investment in operating capability, not simply as equipment spending. This article explains how capital expenditure connects to capacity, utilisation, productivity, downtime, maintenance, margin and cash flow. It provides a practical framework for assessing expansion, modernisation, repair and replacement decisions, helping restaurant managers measure the economic return generated by assets over time more effectively.
Business planning
Restaurant Market Analysis: From Market Demand to Sales Forecast
Restaurant market analysis should connect external demand with measurable sales and financial outcomes. This article explains how to assess market capacity, customer segments, traffic, conversion, average check, pricing, sales mix, channels and seasonality. It shows how to build a factor-based sales forecast, distinguish controllable from external drivers, and translate market findings into practical restaurant management decisions and ongoing performance control.
